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 Brighton based designer Louise O'Mahony returns to Brighton Fashion Week with her label under the new name of L•O•M. Last years collection saw her take her label on a very different path than previous years, with Mexican Asian and European Folklore cited as her inspiration, moving away from her costume background and into a luxury party wear label. 

L•O•M's designs focus on embracing the femininity of the female silhouette, and she strongly believes what a person chooses to wear should reflect their characteristics and personality. Her designs are not for the wallflowers, bold shapes and bright shades are trademarks to her designs.

She also designs and manages 1950’s inspired ready to wear label, Oh My Honey.

Louise will be creating a exclusive upcycled collection for the show that will be showcased at Zeitgeist on Friday 16th October.